Show them the grumpy employees.

What are the costs of jerseys and warehousing and shipping and cleaning,

Defense department's largest contractor.

A red light shows the electricity is out of phase

The customer development process is actually a 4 step process.

So in month 1 you cater an even where the cost to you was 100

Done. Last page has Bowman's clients from the U.S.

To correct an out of phase machine, perform the following steps

What are all the pieces? Well let's take a look.

And in value proposition, the goal of this is to find out that minimum viable product.

By now, you're intimately familiar with the business model canvass.

And what do great customers do, great feeling customers?

In customer relationships all the get keep grow metrics, some of which we talked about, some of which you'll discover, what were the customer acquistion costs?

Those are entrepreneurial traits that you want to be nurturing.

Pricing is kind of the tactics.

Now, switch on the Machine's primary Breaker and move to the Control Panel and press POWER ON

Much like ranking ranking pain, I want you to think about ranking gains.

So on day one, these were their initial hypothesis coming into the class.

Customer service meant actually talking to the people who came into your shop.

Banks charge higher interest on loans to risky customers.

Now if you remember we started here on the left. We didn't earn and paid media.

Many companies have huge databases of customer information.

Tom is the tallest in his class.

Tom is the tallest in the class.

Now we finally come to the last part of the business model canvas.

Instead of pricing based on cost,

You cater an event where the cost to you was 200

I have no idea where my husband is.

But a consultant told us we need to manage our clients and not service them.

So in our last lectures we talked about value proposition, customer segments, distribution channels, customer relationships get, keeping and growing customers.

They give better service not worse, but better.

Why do you want to think about keeping customers is that customers are a lot more expensive to acquire over here than they are to keep.

The next thing is revenue streams.

What's the sum of all the revenue from day 1 purchase, so you're keeping them through all the grow activities you're undertaking.

Apple is one of the few, truly cares.

So if you happen to be a man, Ashley over there will suck your dick.

As was simulated, the value proposition includes all the features of your product but also the pains and gains you're solving for the customer segment and that's where the market goes.

So in the last lecture, you remember the business model canvas, all the 9 components of a startup.

They could tell you that I want bigger, faster, cheaper status quo.

Next, they got out of the building again.

Here's your client list.

The goal was not to use this process to find all the bugs though they might come up.

This is what I called the you should be so lucky to have this problem part of the funnel, and that's how you grow the customers you have.

Let's go to month two

The only fallacy in this is that you assume that your first customers are going to be in the mainstream.