PUMA has 2.7 billion dollars of turnover, 300 million dollars of profits, 200 million dollars after tax, 94 million dollars of externalities, cost to business.

I'm going to take the cost of what it takes me to build the product, and I'm going to add some fixed markup whatever I think my profit should be.

There is no doubt about what they have done.

Fair enough.

This is really important to pay attention to, because so many people say, oh, a company made this much.

But here you see it means very, very different things.

And at least it'll give you a sense of how revenues, gross profit, operating profit, pre tax income and net income really are different.

Minus 50,000.

That's kind of a lot of money

Our interests clash with theirs.

Minus 500,000.

And, of course, as I mentioned, this cost has corresponding benefits.

Pearl Jam, 96 albums released in the last two years.

This is what the owners of the company get before they pay the government.

(Laughter) But I know it's the bottom line, or one's perception of it, that motivates people in the end.

Kill the goose that lays the golden eggs.

Utilities are still rewarded when their customers waste energy.

The government is unable to take the risks required to open up this precious frontier.

The company announced a profit of 200 million after tax.

MlT actually lived by its actions.

A benefit to both our worlds.

I'll just abbreviate that as Nl.

Go ahead, eat.

And when people talk about earnings of a company, this is what they're talking about.

And that's my dad found that.

So my operating profit is really my profit because I don't have to pay taxes on it.

You buy a hen, and it lays an egg every day of the week, and you sell the eggs, say, seven for twenty five cents.

And that's what these brands did.

FDlC insured.

The rewards would be... enormous.

So you've probably heard not only the term earnings, you've probably also heard the term earnings per share.

They buy more of your service and they tell more of their friends, which leads to more profit.

And let's say, assume if I inherited this million dollars, I didn't finance it.

His company makes profits from car exports.

The company earned 300 million on sales of 4,000 million.

But I always dictated in the greater interest of the State

The reason this is happening boils down, in my mind, to one basic problem, which is our inability to perceive the difference between public benefits and private profits.

This is 350,000 of net income.

Why make this thing?

All the profits go toward Phillip's hospital bills.

If the cost to produce the item is 20, so the cost to produce an item is 20, what is the selling price that optimizes the yearly, the yearly, profit?

It is a better business model.

The taxes will be 153,000.

I'm not a charity commissioner.

We are assuming a very simple world, were the is no taxes, we have no debt, we have no intrest or things