And this isn't some new phenomenon of our wired world.

Co Facilitator, TEDxPresidio April 2, 2011

looking to say something.

How do spell checkers or grammar checkers work?

So we wanted to keep that momentum going.

And there are so many ways we can connect to people.

We were running Windows 2000.

I want to explain to you that there were six killer apps that set the West apart from the rest.

Many people are Tweeting right now.

And their sales channel were going to be websites or stadium shops or ticket websites or direct mail.

So admittedly it's a currency at the moment that's purely for the Kindle.

This method is, of course, not just for toys.

I traveled to USA and studied at conferences.

So a lot of people are following this person very influential and they have a propensity to talk about what's on TV.

Big graphic.

At 'Hollaback' we have trained lt br gt over 200 activists around the world.

Selected application

But the apps are just one piece of the puzzle.

If you ask multiple people, you might not come up with the same answers.

So I would like to show you something I've been working on.

So these kind of systems, I believe, are important.

Better arguing? That's the question.

You can use an ad supported model, paid applications, and in app billing, which you have embraced very successfully.

It's meant to be a bit of a game.

They allow us to make something out of nothing.

The next transformative development, a picturesharing application.

Think of what that means.

Android apps are available in 190 countries across the globe and paid apps are available in 132 of those countries.

And that brings us to financial resources, is how are we going to get this start up off the ground?

Hardly anyone in South America did.

Off camera. Female voice

Not only Twitter but there were a wide variety of services.

But it's doing something that no other government technology does.

That is you might have a website that belongs to you and that is one choice.

These hyper spectral images are false colored so you can it's really good for determining vegetative use.

I will be linking to the docs on that, too, but that's essentially all you have to do for it.

So it's got cute little game dynamics on it.

This is Apple speak for,

You know, that was one of those thing where there is so much of the world to grasp and I think that we can learn so much about it through its citizens and their use of social media.

So even my stethoscope is now digital.

And this is allowing us to build lt br gt movements faster than ever before.

This is the beauty of Steve Jobs.

I'm more interested in the creative applications we can do with this.

I mean social media, specially after the turn of events, have demonstrated that private citizens can break the monopoly that mainstream media organisations have had on news and news making.

And in the last three years, we've been looking specifically at social media to see what has changed, and we've discovered some very interesting things.