Get them to their answer faster and faster.

So just to finalize, we're all individual.

Gomes Our goal is actually to make improvements to Search that just answer the user's information need.

I call the first four needs the needs of the personality.

But a beaver also needs things.

Everybody was skeptical. But it turns out that it plugged into something that was both a market and a human nature insight.

Let me tell you what they are. First one certainty.

Say, Aye. Audience

But we have to do it in a way that is sensitive to meeting the food security needs of the future and the environmental security needs of the future.

An aspen needs fire and dry soils.

It assumes you will be going through this multiple times.

I think, is the reconciliation of two fundamental human needs.

TWB is currently in Iraq, training 20,000 teachers supported by USAlD.

That is, what is the customer segment trying to get done?

Existing markets well, the customers well, they're know. We know who they are. They exist.

What's a need? Well, a need might be a need to be entertained or a need to communicate.

One of the biggest features that we've been working on for the next version of JavaScript is a module system in some ways similar to Python's module system, although JavaScript has some particular needs of its own.

And at the heart of sustaining desire in a committed relationship,

At clone market, the customers are possibly known because you copied an existing market

But the next step is you get out of the building.

OK, what about people who are mixing?

And product market fit just simply says what is the match between what you are building and what customers need and want, and who are those customers.

By the way, we'll be talking about this for multiple lectures.

There's just some basic hard wired social need or I want to communicate with my friends.

So it's a bank tends to serve a whole community.

So, transformation can happen.

So you can design a product separately that is a small, medium, and large t shirts, that tries to suit the needs of each of your 3 separate sub populations well.

Now what's interesting is if you look at the chasm between your early adopters, your early evangelists and the mainstream market in a resegmented market this is what Moore was kind of talking about called the chasm.

And I just want you to remember it's kind of interesting to differentiate between solving a problem or if somebody who has an accounting problem or a word processor or they can now use Google docs versus Microsoft Word versus a need.

The customtailored, genetically engineered humanoid Replicant ... designed especially for your needs.

And for us, it's been great because it's won loads of design awards.

Do they want to look better, feel good, feel more secure?

We're all different sizes and our companies the same.

You'll figure a way, smoke, drink, do whatever, meet the first four.

Here's what's different about people.

Customers really don't care about your technology.

Instead of starting with technology, the team started with people and culture.

Your system isn't suited to our company's needs.

Then you make your second payment.

The next piece about customer development to understand is what is it you're actually doing outside the building?

And about five years ago, we asked what was the most important need for innovation in schooling here in the U.K.

I probably wouldn't do things like Guantanamo Bay.

Why do this?

The goal was not to use this process to find all the bugs though they might come up.

Unexpectedly short lived code, that's pretty bad. Legacy code is actually successful, right?