like Coca Cola, where it does have a very powerful brand.

Mini from the Mini Coopers, and JetBlue.

These things are under attack around the world.

And let's cut the crap for a second.

In either case.

That's an item from a famous company.

Mercedes Benz.

Tommy Bahama ?

I'm talking about our own fur clothing line, cologne.

Cajunstyle Kermit legs.

Supply, demand, big opportunity.

It's all over the Web.

A surprising thing about today's meeting is that we here at TED have had almost nothing to do with it.

And I say that as a fan, you know?

I did some work for Microsoft a few years back.

(Video) MS How would you guys describe your brand? Man

Lalit Modi was on the cover of Business Today.

Whose servants enslave us all?

Had a little trouble with the M s and P s, but otherwise great, eh?

Clothing is custom, no labels.

Which brand do you prefer?

Brand USA could use some polishing.

But where we are today, things have changed.

Both are fairly bad for your health. (Laughter)

You didn't claim to be anything.

Is that something?

This is designer. This is expensive.

Me? Yeah, and you're marlon brando.

A sale of quality brand goods is being held at that department.

like a grocery bag or a water bottle.

I sell pet toys all over the country, all over the world.

CA

That's the idea behind The Long News.

Zipcar got some really important things right.

I don't know. I'd have to watch it again.

I am sure your TEDx event is going to be a great success.

Awesome.

And that's what religions do.

I have only one carton of cigarettes.

They need to tell me about my brand.

These are massive machines.

We'll be back in a moment with more on the crisis.

(Laughter)

We've got to practice what we preach.

I'm Tom. Well we can't all be brand Tom, but I do often find myself at the intersection of dark glamor and casual fly.