Then auctions like eBay are another example of dynamic pricing.

I'd want to produce less.

Price

They want to encourage high volume purchases, and so they have stepped pricing that is oriented to create volume.

And so the first of these that I will focus on the first is the price of competing products.

For any given price, it's going to lower the quantity demanded.

Let's say a guy invents a better light bulb.

The price of admission.

Par value

Redemption

Present value

Present values

Future value

Dr. Price?

Wenneck, Price, Garner.

That is the meat, the problem.

Another major revolution the communications revolution.

Accuracy

Accuracy

Precision

Precision

People like Bill Buxton have been playing around with it in the '80s.

I could actually price on specific customer segments or on features I know they need.

How could you have prices that kind of move?

You would be correct that Company B was cheaper.

So let's say if this was on our books.

Alright?

That is Scenario E.

It turns out we made this pretty easy.

It's not about low cost.

And what shall we do?

Confidence

There's a basic, profound acceleration of this evolutionary process.

It has been made possible, by the way, for certain other different reasons.

And finally, American families also pay a price for oil.

If you ever think about it, pricing that you negotiate yeah, we kind of have this price on paper, but that's just the starting point of the conversation.

It's the best price that someone's willing to give you for something.

Our price is considerably higher than the current market price.

See...notice I get my axes confused

And that caused housing prices to go up.

Display precision

Display precision of double numbers

Single Precision Number

Double Precision Number

Because to get that banana to your store, you need to use some gasoline.