They want to encourage high volume purchases, and so they have stepped pricing that is oriented to create volume.

This is better than the median, because the

So whenever you have a discussion on the things that may or may not drive inflation it's important to weight them by these weightings that the CPI gives them to actually figure out what the actual impact on how we measure inflation really will be.

Price

But this is, of course, an optimistic scenario. Let's think of other scenarios.

Then auctions like eBay are another example of dynamic pricing.

So they actually measure it by they take a basket of goods and services and they see how those prices compare to a reference year.

Dollar return in last year's money.

The stock price index was off 200 points yesterday.

Par value

Redemption

Present value

Present values

Future value

Dr. Price?

Wenneck, Price, Garner.

I had about 600 milligrams of caffeine, zero of alcohol.

Alright?

The stock price index soared to an all time high.

It's not about low cost.

I could actually price on specific customer segments or on features I know they need.

The retail price index is a barometer of economic activity.

And so the first of these that I will focus on the first is the price of competing products.

For any given price, it's going to lower the quantity demanded.

See...notice I get my axes confused

Let's say a guy invents a better light bulb.

The price of admission.

The goal of Tesla has always been to have a sort of three step process, where version one was an expensive car at low volume, version two is medium priced and medium volume, and then version three would be low price, high volume.

How could you have prices that kind of move?

Parentheses..first.

The price index hit an all time high.

It turns out we made this pretty easy.

And we see that the last trade here was for 2.58.

You'll always hear this reported in the news especially if you watch some of the business programming.

But there are two types of prices.

It is traded.

That sounds about right. It's within the right range at least.

You would be correct that Company B was cheaper.

She's too young for this.

And you know that it's going to be 100.

Next thing I learned from Steve Jobs is

So our dollar return is 7.84, or if you want to calculate the real return, how much did our actual purchasing power increase?

If you ever think about it, pricing that you negotiate yeah, we kind of have this price on paper, but that's just the starting point of the conversation.

It's the best price that someone's willing to give you for something.

So that's fine.