So that's fine.

It's the share price times the number of shares.

I was going to tell you tonight. There were things I needed, Alan.

And this calculation, this multiplication of market price per share times the number of shares this is called the market cap

1943, Thomas Watson, Chairman of IBM says,

You might wonder, well, wasn't there a boom and a bust?

So the market cap, or what the market perceives the value of this equity is, the market capitalization, is these two numbers.

I'll give you two examples.

Bohdan from Kiev said, in response to how he felt about the new consumer marketplace,

The troll market! The troll market?

And competitors, there's many if you're wrong but very few if you're right, and your risk is that you get the market and product redefinition just wrong.

And the good news is and bad news is that there are no competitors on day 1 it's pretty lonely.

We launched the breast cancer three days with an initial investment of 350,000 dollars in risk capital.

He would love to kind of invest in securities, but he thinks this is too risky.

Rather than thinking of every dollar amount of a bet from 1 to the upper limit,

What can we do about this? The government has proven ineffective.

So in summary, the questions you want to ask are how big can this be, how much of it can we get, what's the growth rate of the market, is the market itself declining or is it in flux or is it taking off? and most importantly here is talk to customers and the sales channel, and next important is you can get some pretty good market size estimates by competitive approximation if it's an existing or resegmented market, or even if we're going to clone a market outside the US.

And remember, everything is risk free.

What happens in one place very quickly affects everything else.

And if everything was equal, if these companies really were equal, in terms of their capital structure, in terms of how much debt they had, in terms of their growth rate, in terms of their risk, in terms of the markets they operate in, in terms of who are their customers, and how much of a competitive advantage they have.

Maybe if I do it on a small amount,

Slave market?

Speed limit

Speed

Speed Limits

Speed Limit

They're the share of owner's equity and not of the asset also gives you a good sense of what market cap is

I'm encouraged by that.

It is the purest, most chemicallysound product on the market anywhere.

In Ethiopia, for example, the variation in maize prices from year to year is as much as 50 percent annually.

And what happens is that, at first, people start off reasonably cooperative and this is all played anonymously.

Bank account emptied, credit cards maxed out.

Another way to think about it is, if the market is paying 12 million per share, what's the market cap of the company?

lifecycle adoption curve popularized by Geoff Moore in a book called Crossing the Chasm.

I will go to the market.

In this market?

Stack depth limits

I can only buy two bricks from you today.

The stock market is often called a dangerous one.

Another is where you take a segment or re segment an existing market.

It turns out that the type of market changes everything.

No, Pottery Den. 50 off. Got six of them for ten dollars.

Now what does that result in their valuation, or in terms of their market cap?

By the way, what market type are you in?

Two years ago, three years ago, about four years ago, markets did well.