(Laughter)

It matters because the health care industry is the second most energy intensive industry in the United States.

Agriculture consumes a great amount of water.

So whenever you have a discussion on the things that may or may not drive inflation it's important to weight them by these weightings that the CPI gives them to actually figure out what the actual impact on how we measure inflation really will be.

So let's take a look at a direct sales example.

Seventy percent of all antibiotics consumed in America is consumed in animal husbandry.

Many consumers rose up against the consumption tax.

The conscious consumption is a new society which starts to emerge from what is available, not from what you want.

A global crisis in agriculture.

We see that play itself out with empathy and respect.

They're not.

Hi.

Goods and services must circulate in order to maintain the system moving from producer to seller to consumer.

We consumers must buy more domestic products.

Please, please, stop referring to yourselves as consumers. OK?

What is your strategy in your household?

One is that Frito Lay figured out this liquidity thing with their consumer.

In my book I talked about the fact that 72 percent of people trust what other people say about a brand or a company, versus 15 percent on advertising.

Because this has also been a dramatic time of transformation.

Have a stick? Well why not have a carrot?

Crisis equals opportunity.

Now we're also in the era, today, of quantified self.

And this crash would have been about a 450.

So there are, of course, two different possibilities.

What is the objective?

Marketing reduces things. Marketing simplifies.

Forsyth, Missouri chapter of the Family, Consumer, and Career Leaders of America...

Taxes?

More services, lower cost of ownership, flatter learning curve?

We've mentioned the health, but it needs consumers to buy into it.

The third of the four laws of post crisis consumerism is about durable living.

Right now today, the savings rate is about 4 .

Our customers don't like to think of their kids as being sad.

Communists?

And 70 percent of this new labor force were previously unemployed or underemployed.

And the one that people report whenever they say the CPl went up 2 , they are actually referring to the CPl U.

Understanding this ecosystem is really important not only in business to business sales but sometimes business to consumer sales as well.

If we really want to see the kind of wide consumer behavior change that we're all talking about as environmentalists and food people, maybe we just need to ditch the term consumer and get behind the people who are doing stuff.

Every time a new consumer joins this media landscape a new producer joins as well, because the same equipment phones, computers

American consumer group identifies RealPlayer as 'badware'.

Consumers are different than citizens.

Then it should be plainly legal for Russell to make a remix,

If they're in a company their position and title, their age, their sex, their role.

She is an estate agent.

And then the financial collapse happened.