Silkworms spin cocoons.

Right now they're being cocooned just like the others.

Three month old wigglers can produce two to three semi translucent yellow worm cocoons a week.

Silk, during its self assembly process, acts like a cocoon for biological matter.

So the insight is how do you actually reverse engineer this and go from cocoon to gland and get water and protein that is your starting material.

I was trying to get them to say what they probably wanted to say, to break out of their own cocoon of the public self, and the more public they had been, the more entrenched that person, that outer person was.