(Laughter)

In this case, an EBlT might be a little bit more informative.

But in general if you take EBlT and you take out the non operating income, you get back to operating profits.

Tell us about what Benetech does.

Myself.

And a customer development team says,

I was in Southern California

Is this store open on Sundays?

The University of the People is the first ever non profit, tuition free online University.

Audio by Bob Hates Frank

The supermarket is open all days except Sunday.

Let me write that.

I'm talking about all companies.

Open 24 hours.

But now, over this period of time, over 2008, 2008 happens.

A health food company.

Construction.

This place is closed, ladies.

Monday mornings I have to see my salesmen. I'll be free this afternoon.

I have to tell you if this is your vision on day 1, you're already out of business.

I'm a salesman.

I am a member of the sales department.

So now we add an interesting line.

We decided to infiltrate some companies and do a very similar thing.

It's open 24 hours a day. You can go in day or night.

But we are about so much more.

How do you monetize that?

Is it open round the clock?

I prefer to work on my own.

So that's a nice thing to keep in the back of your mind, this return on asset concept, and it's very closely tied to operating profits and the actual assets of a firm.

And that's because they have the same exact asset.

Thus The Pirate Bay isn't idealistic.

That's what depreciation does.

You little...

Twentyfourhour Alex Cam.

As of now... myself.

We have two rulebooks.

But when I talk about the asset, I'm talking about only the operating assets.

And we add back the interest, at least in this example, we get to an operating profit number.

This was interest. This was non op income.

And then I was left with 1 million.

Are you open?

Is it open?

Our business hours...

And you can see an image produced by this consortium.