Its capital city is Lucknow, known as The City of Nawabs.

The typical Walmart today offers you 100,000 products.

Because it is actually a long term play.

Retailers are down 20 .

So I guess that's my brand.

What do you mean, to a distributor?

So, they will opt for the item in the middle.

Okay, so he's a distributor.

Another choice is to use two step distribution that is there might be other distributors who have major web presences like Amazon, Wal Mart, other local and regional stores.

and it looks like your distributor cap's a little loose.

Mini from the Mini Coopers, and JetBlue.

The comparison changes how we evaluate him.

So he also enters the market.

So for some industries, distributors play a pivotal role in the distribution of the product.

A retail merchant buys wholesale and sells retail.

But the ninth largest retailer, the ninth biggest retailer in the world today is Aldi, and it offers you only 1,400 products one kind of canned tomato sauce.

They provide distribution and accounting, bill collection, etc.

That is a microcosm of what's happening, not just in software and services, but in media and music, in finance and manufacturing, in retailing and trade in short, in every industry.

But this time, we have resellers and the resellers don't work for us.

Yes. Yes. That's what we need.

Competitors, by definition, they are many.

Whose servants enslave us all?

And distributors might sell to dealers. Most dealers are just simply storefronts.

And you can say, Well how do you know they're happy?

A really important point for me is that I don't use any brand or corporate sponsors.

What I'm trying to say is that he's a distributor, right? He's a...

And let's face it, the contract from a major multinational brand to a supplier in India or China has much more persuasive value than the local labor law, the local environmental regulations, the local human rights standards.

But where we are today, things have changed.

Because I don't just stand around,

And if you think about it, how could one sector possibly take market share away from another sector if it isn't really allowed to market?

And then finally, DVDs are approaching free.

(Laughter)

They're providing parts and components for China to assemble and export back to the United States often for the financial institutions and the retail giants and the ownership and management of manufacturing industry.

So, what brands can do, and companies, is pay dividends to consumers, be a brand that lasts, offer transparency, promise you're going to be there beyond today's sale.

So let's take a look at a direct sales example.

So, website, and everything that comes with it.

But it's Apple's and HP's name and their brand that shows up on the outside of the box.

In my book I talked about the fact that 72 percent of people trust what other people say about a brand or a company, versus 15 percent on advertising.

That's the idea behind The Long News.

By the way, the how many is a classic question, and the answer is it depends.

Oh, I'm in the selling game.

An internet exchange is a place where many different organizations can come together to interconnect their technology.

Sell those designer rags you're wearing and you can buy new ones

ATM machines to replace bank tellers, bar code scanning to cut down on labor in the retail sector.

The new model will retail for 30,000 yen.