This is 120,000 in equity, market value of equity, he has another 105,000 in liabilites.

Currency and bond markets are relatively calm.

Junk bond dealers left the market riding on a pillow of air.

And so when the Federal Reserve or any Central Bank prints money, and it buys debt, it goes out into debt markets and it buys it, it usually buys the safest kind of debt, but that affects all of the debt markets, it goes out and buys in the debt market, they're essentially shifting the supply curve of money to the right, they shift the supply curve to the right.

But kind of the one that people always talk about, I guess in the same phrase, is bonds.

Payable to the City of San Francisco.

So you know these these are loans to really solvent or very creditworthy companies.

If it had 10,000 shares, and actually both of the shoe companies had 10,000 shares, then the market is essentially valuing the equity of Ben's shoe company at 215,000, even though the book value of the equity was 135,000.

You want to identify who your customers and markets are, and you have, but you now want to size the market,

This is the equity...

The troll market! The troll market?

So, remember, assets are equal to liabilites plus shareholder's equity, so if all of a sudden the market value of the equity, the market capitalization, for Ben's shoe company is 215,000... (That is the equity part right over here)

But our total assets, or the market's perception of the total assets of the company, are essentially what it's willing to pay for the equity plus the liabilities, so the market is saying that Ben's assets, the assets in that company are worth 220,000.

Open Market Operations. They will go to the market, maybe directly to these banks, or some other banks, and they will buy treasuries.

Xigi is a new community site that's built by the community,

So 26 minus 23 is equal to 3.

Because when the company needs to raise money, that is used as kind of the fair market value of a company's shares.

Trade companies aim at a new market in Asia.

The big idea is that there's thing external to the canvass that are important for a start up.

This market has hurt even the best of companies.

That's essentially the market's sense of what this number really is.

So in summary, the questions you want to ask are how big can this be, how much of it can we get, what's the growth rate of the market, is the market itself declining or is it in flux or is it taking off? and most importantly here is talk to customers and the sales channel, and next important is you can get some pretty good market size estimates by competitive approximation if it's an existing or resegmented market, or even if we're going to clone a market outside the US.

But I think the truth is the exact opposite.

Between them, the two largest companies account for a share of more than 50 of the market.

Remember, there's a difference between book value and market value.

The parent company, Wometco, is one of the strongest in the petroleum market.

Maybe if I do it on a small amount,

Slave market?

Madam. Thank you for coming.

Our primary objective is to expand the South American market.

Well, it's interesting.

Look, it's all a bit technical, but the important thing is that my company's future is secure.

And in the meantime, it's going to pay me interest.

lifecycle adoption curve popularized by Geoff Moore in a book called Crossing the Chasm.

I will go to the market.

In this market?

What is the percentage of overseas markets for your products?

So what you do is you multiply these numbers to figure out, what is the market value or the market capitalization of the company?

The stock market is often called a dangerous one.

Another is where you take a segment or re segment an existing market.

It turns out that the type of market changes everything.

Interest expense.

And in the next video we'll think about how the market is actually valuing the business

Now what does that result in their valuation, or in terms of their market cap?

Our price is considerably higher than the current market price.