So for some industries, distributors play a pivotal role in the distribution of the product.

What do you mean, to a distributor?

Okay, so he's a distributor.

Sell, sell, sell.

By the way, the how many is a classic question, and the answer is it depends.

Yes. Yes. That's what we need.

Oh, I'm in the selling game.

A retail merchant buys wholesale and sells retail.

What do you sell?

I turned him out at the streetlevel, but this dude's like the Jeffersons moving' on up.

But this is, of course, an optimistic scenario. Let's think of other scenarios.

What I'm trying to say is that he's a distributor, right? He's a...

But this time, we have resellers and the resellers don't work for us.

And their value proposition, as even they realized later, was pretty unclear.

Sold

PHOTO RELEASE

This is the PC guy over here.

After studies tomorrow, there will be a sale.

Major drug trafficker in Panama. He was supplying to someone on this aircraft.

They provide distribution and accounting, bill collection, etc.

My dad sells tractors.

We call it a select opportunity .

loans together and it folded it into a big, kind of did it on a wholesale basis it's sold a thousand

Our liquor license!

What's so awesome about a queensize futon sale?

This guy is a Bible salesman.

He's like, you know what, we have to match his prices.

If it turns out you're right, we could sell dealerships now, which sounds crazy.

And that's better than what you get out of treasury bonds.

So that's what sell side means.

October is inventory time.

Cell phone salesman.

He could also be a Bible salesman.

In a physical channel, a direct sales force are sales people that work for you directly and typically sell directly to the end user.

I'm a salesperson.

I had to break a machine open.

And distributors might sell to dealers. Most dealers are just simply storefronts.

Really?

He's going to be selling Nerf footballs.

Cell phone salesman.

Uniform supply company on the internet.

And the reason why they're the sell side is because they're always selling you stuff.

And then the next question, obviously, is who are they selling ads to?

Well they are.

Best Buy, the consumer electronics company, gets all its employees the cleaners, the shop assistants, the people in the back office, not just its forecasting team to place bets, yes bets, on things like whether or not a product is going to sell well before Christmas, on whether customers' new ideas are going to be or should be taken on by the company, on whether a project will come in on time.