So in summary, the questions you want to ask are how big can this be, how much of it can we get, what's the growth rate of the market, is the market itself declining or is it in flux or is it taking off? and most importantly here is talk to customers and the sales channel, and next important is you can get some pretty good market size estimates by competitive approximation if it's an existing or resegmented market, or even if we're going to clone a market outside the US.

So when they took a look at this day one canvas, the teaching team first said

And let's take a look at the Jersey Square team and think about how they approach this.

Four or five pharmaceutical companies have noticed this, felt that would be interesting drug for the human market, and that's just one of the 30,000 genes that affect our biochemistry.

Fish was, of course, coming in by river as well. Same thing.

Omidyar Network has made a big investment in DonorsChoose.

The troll market! The troll market?

The gray market's a big issue.

And by the way, if you could find products that solve needs, your total available market as you'll see later is huge compared to I solve specific problems.

Is is the total number of mobile phone users?

Maybe if I do it on a small amount,

Slave market?

This is very promising.

Hopeful.

(Applause.)

Anyway, 10 years ago, the market share for healthy food snacks was imperceptible among 6 to 12yearolds.

The city hall is located at the center of the city.

But I think the most important one is that

lifecycle adoption curve popularized by Geoff Moore in a book called Crossing the Chasm.

I will go to the market.

In this market?

People will lose hope.

The stock market is often called a dangerous one.

Another is where you take a segment or re segment an existing market.

It turns out that the type of market changes everything.

Mars is a promising place where we may be able to live.

Now what does that result in their valuation, or in terms of their market cap?

Needs are something that are universal across all 7 billion people on the planet.

By the way, what market type are you in?

That gives us 120,000 market cap

Philanthropy is the market for love.

Black Market.

Maybe I know a whole new market.

That one? Is that one the best?

One of the things I just want to reemphasize because we mentioned it earlier is the difference between single sided markets and multi sided markets.

Our job in an existing market is simply year after year, if we execute pristinely, simply to take share away from the incumbents.

So it was coming in, and arriving at the city at the northwest, which is why Smithfield,

Currency and bond markets are relatively calm.

So, in a nutshell, what we had in traditional Africa was a free market system.

And the market research, consumer research, asking the Boomers and Gen Y what it is they would like, what they would like to live in, tells us there is going to be a huge demand and we're already seeing it for more urban lifestyles within suburbia.

And all of that's great, and it's fine.

Let's say in one part of town, there's some type of a market.

And I'll do a bunch of videos on margins in the future.

They say, that is unbelievably expensive.

The mayor's having a fundraiser.