I had marketing, sales, general and administrative.

And we're doing it without a sales and marketing team.

Marketing, sales, and then G amp A you'll sometimes see.

I mean, you're looking at the sales and marketing team.

And what's the sales and marketing complexity of each sale on the y axis?

That's how most marketing and sales are done, that's how we communicate interpersonally.

That is I want to find sales and ,marketing, and engineering processes that are repeatable.

Listen, we're not going to have sales marketing and bus dev on day 1.

Those skills include everything from technical skills if it's a technology business, to marketing and sales and management and so on.

Marketing reduces things. Marketing simplifies.

And I worked as a marketing guy, and a sales guy, and a knowledge guy, and a content guy, and a training guy.

So, physics and marketing.

That's how most marketing is done, that's how most sales is done and that's how most of us communicate interpersonally.

And then finally flash sales.

I say 50 percent here it's more like 60, 60 percent of the cost of your laptop is sales, marketing, distribution and profit.

Cause we now know that functional organizations actually are the wrong way to set up sales marketing and bus dev on day 1.

Sales tripled.

In sales.

Well, I would submit to you the first thing is get rid of all packaging, all the sales, all the marketing.

licensing and intermediation and direct sales, etc.

And it limits, really, their sales.

And so they were building the sales organization so again and at first customership, if marketing was going to drive demand they were jut going to have a sales curve that took off because the revenue plan said so.

I made 2 million just from actual widget sales, but then when you take out all of the overhead of the company, the marketing, the sales, the general and administrative expenses, I'm only left with 1 million.

Sales were up.

IPOs, bankruptcies, marketing programs.

Marketing creates user groups.

Katalin Varadi, marketing. Thirtyish.

Rod Green from marketing.

You're going to open an offshore plant in China, you're going to spend it all on sales and marketing, you're going to go to Tahiti, whatever.

We guarantee after sales service and parts.

So, they rely on Coca Cola in terms of its marketing, and what's the secret to their marketing?

They hired sales people, they spent marketing dollars, and in scale of tens of millions or dollars trying to create and use your demands for a market that didn't exist.

Sales are amazingly brisk.

The sales are slipping.

We must promote sales.

Our sales are decreasing.

Sales are down now.

It's sometimes considered sales.

It's the same in marketing.

Their marketing is slightly different.

That's what mass marketing is.

It's an innovative marketing campaign.

It's Integrated Marketing, you know?

It's just going to look like this, and start scaling their sales and marketing and spending and then it all collapses again, because it really was an early adopter sign, not mainstream adoption.

YouTube and the use of video marketing has set the direction for our marketing communications for the foreseeable future.